Busca Orgânica's SEO success stories are five projects with the client's name, starting point, result, period and source for every number: Cabrera Advogados, S Moldes Ferramentaria, Vip Drinks, TKL Serv and New-Fix, all in the state of São Paulo. The New-Fix result is an account from the marketing manager at the time, and the page labels it as such.
This page brings together the SEO success stories that Busca Orgânica publishes with the client's name and measured numbers: a law firm, a tool and mold shop, an events supplier, an HVAC company and a fastener manufacturer. Each row of the table links to the success story page, which covers the challenge, the project stages and how results were measured.
How did we choose the SEO success stories on this page?
A project becomes a published success story when it meets four criteria at the same time:
- Client authorization to appear by name.
- Known starting point: the value before the project, even if it is zero because the channel did not exist yet.
- Result with period and source: Google Analytics, click tracking or, when there is no measurement, a client account clearly labeled as an account.
- Project duration: at least six months of the site live within the measured window.
The selection has a scope worth knowing before you compare: all five are SEO projects for companies in the state of São Paulo, three of them in Guarulhos, where our headquarters is located. There is no published success story yet for GEO, AEO, Google Business Profile, digital press relations or B2B prospecting.
Table comparing the five SEO success stories
The numbers appear exactly as they do on each success story page, with the period and tool for each measurement, without rounding or totals.
| Success story | Segment and city | Service and start | Metric | Before | After | Period | Source |
|---|---|---|---|---|---|---|---|
| Cabrera Advogados Success Story | Law firm, Guarulhos/SP | SEO with a new website, hired in Jan/2026, site live in Feb/2026 | Active users from organic search, cumulative | 0 | 6,900 | Feb to Oct 20, 2026 | Google Analytics, organic channel. |
| S Moldes Ferramentaria Success Story | Injection mold tool shop, family business, Guarulhos/SP | SEO with website design, hired in Apr/2022, live in May/2022 | Contact clicks per month, average | 0 | 115 | May/2022 to Sep/2026 | Click tracking implemented by Busca Orgânica. |
| Vip Drinks Success Story | Bar and chocolate fountain for events, Guarulhos/SP | SEO, hired in Jun/2022, delivered in Jul/2022 | Qualified quote requests per month, monthly minimum | 0 | 100 | Jul/2022 to 2026 | Click tracking, basis of the monthly report. |
| TKL Serv Success Story | Air conditioning and refrigeration installation and maintenance, São Paulo/SP | SEO, hired in Aug/2024, live in Sep/2024 | Users from organic search, cumulative | 0 | 8,600 | Sep/2024 to Sep/2026 | Google Analytics, organic channel. |
| New-Fix Success Story | Fastener manufacturer and importer, large company, Ferraz de Vasconcelos/SP | SEO, agency switch in Mar/2023, live in Apr/2023 | Digital channel efficiency, index with base 100 | 100 | 140 (+40%) | before: through Mar/2023; after: average since Apr/2023 | Account from the marketing manager at the time, not a system measurement. |
Three projects have a second metric, following the same period and source rule:
- Cabrera Advogados: organic search accounted for 62.7% of the site's active users from Feb to Oct 20, 2026 (Google Analytics, users by channel). Tracking records an average of 400 contact clicks per month in 2026, with no earlier baseline because there was no tracking before.
- S Moldes Ferramentaria: 32,000 cumulative visits from May/2022 to Sep/2026, adding up all of the site's channels (Google Analytics).
- Vip Drinks: an average of 1,000 organic visits per month from Jul/2022 to 2026 (Google Analytics, organic channel).
How was each success story's result measured?
We use three types of measurement and one type of account. Each answers a different question, and none replaces the others:
| Measurement | What it counts | What it does not count | Where it appears |
|---|---|---|---|
| Google Analytics, organic channel | Users or visits that arrived through search without ads. | Visits from ads, direct traffic and social media. | Cabrera Advogados, TKL Serv and Vip Drinks. |
| Google Analytics, site total | Visits from all channels combined. | The source of each visit. | S Moldes Ferramentaria. |
| Click tracking | Clicks on the site's contact options and quote requests. | Signed contracts, delivered orders and revenue. | Cabrera Advogados, S Moldes Ferramentaria and Vip Drinks. |
| Client account | The assessment of the person who oversaw the channels at the company. | Any automatic count. | New-Fix. |
Click tracking is implemented by us as part of the project. At Cabrera Advogados, for example, there was no CRM (a system for recording clients and contacts), and without it the firm did not know which channel each contact came from. None of the five uses the average position in Google Search Console as the main metric, because position changes with the search, the device and the searcher's city, while visits and contacts show the effect on the business.
Which SEO success story is most like your company?
The useful success story is the one with the same starting point as your company, not the one with the biggest number. The five group together like this:
- Manufacturers that sell through referrals: S Moldes had 20 years as a tool and mold shop and no online presence, and the technical buyer searched for the process and material, such as zamak molds. New-Fix was already paying another agency for SEO and media and switched providers. Manufacturing accounts for 159 projects in Busca Orgânica's client base (Oct/2026) and has its own page at SEO for manufacturing.
- Service providers with a service area: Cabrera organizes its site by area of law and by region, within the rules of the OAB (Brazilian Bar Association). Vip Drinks covers Grande São Paulo, a 100 km radius around the capital and the São Paulo coastlines. TKL Serv serves the entire capital from São João Clímaco. Service providers are the sector with the most projects in the same base, 165, and are covered at SEO for service providers.
- Companies in Guarulhos or the state of São Paulo: three of the five are from our headquarters city, which has a page at SEO in Guarulhos; other markets in the state are at SEO and GEO services in São Paulo.
In all five projects, the roadmap followed our SEO service for businesses: first the page architecture, then the technical work, the content by service and region and, finally, the path to contact.
Why aren't other clients on this page?
Busca Orgânica has served more than 700 clients since 2021 (Grupo Orion corporate materials, Sep/2026), and only five became published SEO success stories. A project is left out for one of these reasons:
- The client did not authorize the use of their name.
- There was no before measurement: without Google Analytics or tracking at the start, there is no way to say how much changed.
- The project has been live for less than six months, too short to separate the effect of the work from normal month-to-month fluctuation.
When a new project meets all four criteria, it gets its own page and is added to the table.
How to read an SEO success story without drawing the wrong conclusion
- Cumulative is not monthly: Cabrera's 6,900 users and TKL Serv's 8,600 add up the entire period; Vip Drinks' 1,000 visits are a monthly average.
- Minimum is not average: Vip Drinks' 100 quote requests are the floor for each month of the period, not the average.
- A click is not a contract: contact clicks and quote requests show the demand that came through the site; none of the five measures signed contracts or revenue.
- An account is not a measurement: New-Fix's index going from 100 to 140 is the assessment of the marketing manager at the time, compared with the previous agency.
- Zero means the channel did not exist: S Moldes had no website, and Cabrera, Vip Drinks and TKL Serv received no visits from organic search before the project.
If your company has the same starting point as one of these five projects, request a diagnosis from Busca Orgânica and compare your situation with the closest success story.
Why choose Busca Orgânica?
- Five success stories with client name and period
- Before, after and source for every number
- Client accounts clearly labeled as accounts
- Measured with Google Analytics and click tracking
- Success stories from manufacturing and service providers
- A dedicated page for each success story
Frequently Asked Questions
The numbers in Busca Orgânica's SEO success stories can be verified through the source listed for each one: Google Analytics for users and visits, click tracking for contacts and quote requests, and the client's account when there is no measurement, as with New-Fix. Each success story page shows the metric, the before value, the after value, the exact period and the tool used. The clients authorized the use of their names, so each company can be identified. Each client's internal reports are not published, because they belong to the client.
Four of Busca Orgânica's five SEO success stories start from zero because the measured channel did not exist before the project: S Moldes had no website, and Cabrera Advogados, Vip Drinks and TKL Serv received no visits or quote requests from organic search. In these cases, zero means the channel was absent, not a site penalized by Google. The exception is New-Fix, which already had SEO with another agency and therefore uses an index with a base of 100. Starting from zero makes the change easy to measure, but it does not make the result repeatable for every company.
In the only Busca Orgânica SEO success story that records this date, Vip Drinks, the first quote requests from organic search arrived 15 days after the website went live, in July 2022. The other four success stories do not record the date of the first contact, only the cumulative result or the average for the period. The timeline depends on the competition for each search, the state of the site at the start and how many new pages go live, which is why Busca Orgânica does not promise a date for the first contact.
Busca Orgânica does not yet publish a success story for GEO, AEO, Google Business Profile, digital press relations or B2B prospecting: the five success stories with name, period and source are SEO projects, and two of them, Cabrera Advogados and S Moldes, included designing a new website. Using an SEO success story as proof of another service would mix results from different sources. When a project for one of these services meets the page criteria, with authorization, a before measurement and six months live, it will be added to the table.
The New-Fix account counts as an assessment by the person who oversaw the company's digital channels, not as a measurement. The marketing manager at the time compared channel efficiency during the period with the previous agency, through March 2023, with the average after Busca Orgânica's work, from April 2023 onward, and arrived at an index going from 100 to 140. Since the number does not come from a system report, the table lists the source as an account. The success story page also shows Google Analytics data for the period, with no earlier baseline for comparison.
